Built by a stylist.
For stylists.

Phanes was originally founded in Seattle by Clark and Lanna Pham — IBE educators who built the brand around the invisible bead method they taught and believed in. When they made the decision to return to Vietnam, they needed someone who understood the product, the method, and the community it served.

That person was Dario Lozano. A licensed stylist and extension specialist, Dario had taken Clark and Lanna's IBE course, become a loyal customer, and proven himself as one of their most dedicated brand ambassadors. When the time came, they passed Phanes to him — not just as a business transaction, but as a continuation of something they'd built with care.

Dario now runs Phanes out of Phoenix, Arizona, with the same commitment to quality that drew him to the brand in the first place.